Story Bank
01 · painshipped
The worst job in software
Make the pain visible first.
02 · flipdrafted
Stop writing for your users
Bold flip — let your inbox do the work.
03 · builddrafted
Built this in 6 days
Origin story. Indie hacker voice.
04 · insightdrafted
Silence is the churn signal
Reframe a known problem.
05 · demodrafted
Ticket to changelog in 30 seconds
Demo-shaped. Best as a 15-sec reel.
Story 01 · pain
The worst job in software.
pain story · make the pain visible — same story, shaped seven ways. Two options per channel.
Product Huntguided launch · 00:01 PST
Tagline:
Your changelog, written by your support inbox.
Maker first comment:
Hey PH 👋
I built PostNova because I have started three companies and written exactly zero good changelogs. Every time, I told myself it was fine. Every time, users churned and I blamed the product.
It was not the product. It was the silence.
PostNova reads your support tickets and drafts your changelog in your voice.[click to edit]
LinkedInconfession
Built PostNova in six days from my own pain.
I've started three companies and written exactly zero good changelogs. Every time, I blamed the product. It wasn't the product. It was the silence.
So I built the thing I needed: PostNova reads your support inbox and writes your release notes.
Beta link in comments.[click to edit]
Reddit · r/SaaSapproved · auto-post
Title: I built this because writing changelogs sucks
Body: 3 startups, 0 good changelogs.
I told myself the silence was fine. It wasn't. Users churned and I blamed the product.
So I built PostNova — it reads your support inbox and drafts your changelog in your voice.
Free beta for the first 500. Not selling, just want feedback from people who actually ship.[click to edit]
X thread7 posts
writing changelogs is the worst job in software
so most founders don't
so users don't know what changed
so they churn
we blame the product. it's not the product. it's the silence.
↓
i gave up writing changelogs three startups ago. then i noticed: every fix already lives in my support inbox.
the changelog wrote itself. i just had to read my own inbox.
↓
so i built postnova. private beta open. reply "in" for the link.[click to edit]
InstagramAI image + caption
writing changelogs is the worst job in software.
your support inbox already wrote it. you just have to listen.
postnova · private beta in bio.
✨ generated
write changelog
Style
prompt messy desk shot from above. open laptop with wall of support tickets. yellow sticky note: "write changelog" — crossed out. warm overhead light, slight film grain. vertical 4:5. no people.
TikTok / ReelAI reel · 18 sec
✨ generated
▶
"Writing changelogs is the worst job..."
0:18
Visual style
Voiceover